Wine Tourism in South Tyrol

Discover wine. Experience South Tyrol

Where pleasure has its roots

In South Tyrol, there are places that capture you the moment you experience them. The vineyards are among them.

Imagine you’re standing right among the vines, a glass of wine in your hand, feeling the warm sun on your skin and tasting the wine exactly where it was grown. Here, winegrowing families have been tending their vines for generations. With a fine sense for nature, soil and the seasons, they bring their knowledge into every single wine.

This is how a wine full of character comes to life, shaped by the interplay of landscape and craftsmanship.

Experience Alto Adige DOC wines through authentic wine experiences: visit wineries, meet the winemakers and discover the wines right where they are made. From Alpine vineyards and architecturally striking wineries to remarkable landscapes, get closer to Alto Adige’s wine culture, on foot or by bike.

An experience that stays with you long after.

Top 5 Wine experiences

Bike Wine Ambassador

Cycling through the vineyards of South Tyrol accompanied by certified cycling guides, wine and terroir experts. The tours allow you to discover the different wine-growing areas, visit wineries and get to know the Alto Adige wine culture more closely.
Ski Wine Ambassador

The project combines skiing and wine. Ski instructors, trained by South Tyrolean Sommeliers, become ambassadors of local wine and accompany guests to discover its characteristics and food and wine, even in the mountain huts.
Wine Melodies

A series of concerts set in manors, castles and palaces along the Alto Adige Wine Road. Between October and November, music and tastings meet in historic places, offering an experience that combines culture, wine and territory.
Taste and culture with Alto Adige wines

Discover the combination of South Tyrolean cuisine and Alto Adige DOC wines in places that have made wine culture a real experience. The Alto Adige Wine Culture Award enhances restaurants, wine bars and mountain huts that stand out for their passion, competence and attention to local wines, offering combinations capable of enhancing the flavors of local cuisine.
Experience winemaking: up close and personal

In our 200 wineries, you get to know Alto Adige wine right where it is made. Small family-run estates and large cooperatives carry this wine tradition forward. Each winery tells you a part of the land, the people and their work in the vineyards.

3 Fun Facts About Wines from South Tyrol

A thousand-year-old tradition

In South Tyrol, vines have been cultivated for about 2,500 years, a long tradition that still characterizes the area today.
Vineyards between different altitudes and microclimates

The South Tyrolean vineyards extend from 200 to 1,200 meters above sea level and include 86 wine-growing sites, characterized by unique conditions. Thanks to the variety of microclimates and soils, around 20 different grape varieties thrive here.
Autochthonous grape varieties and certified quality

Vernatsch and Lagrein are two autochthonous grape varieties of South Tyrol. The quality of the wines is also protected: about 96% of South Tyrolean wine production is DOC certified.

Main grape varieties of the region

65% white wines including:

12% Pinot grigio
12% Chardonnay
10% Gewürztraminer
10% Pinot bianco

35% red wines including:

11% Pinot nero
9% Lagrein
8% Schiava

Main wine tourism events in 2027

In 2027, South Tyrol offers a packed calendar of wine-themed events that combine local cuisine, sports, and culture.

In January, “Sommelier on the Slopes” returns—an experience on the slopes of Alta Badia that combines skiing with tastings led by sommeliers and ski instructors, with dates scheduled between January and March 2027.
On March 21, the De dl Vin – Wine Skisafari follows, an experience along the slopes of Alta Badia, where various stops allow participants to taste wines from South Tyrolean producers while admiring the Dolomite landscape.
In the spring, the Caldaro Wine Festival celebrates the local winemaking tradition through tastings and social gatherings.
The calendar continues with the Merano WineFestival, an international event that brings together producers, professionals, and enthusiasts.

And these are just a few! Discover all the events on our website!